Have you ever wondered how much a big influencer earns? Did you ever think "to hire" one to sponsor your brand? To answer these questions, we made a list of the 10 Instagram highest-paid influencers, based on pricing data shared by HopperHQ and supported by a Blogmeter analysis, carried out in the period between December 12, 2017 and January 11, 2018.
The first place of the TOP10 belongs to Huda Katten, beauty influencer born in US to Iranian parents. In 2006 she moved to Dubai with her husband and in 2010 she started her blog, Huda Beauty. The blog reached such a popularity that Huda launched her first make up brand in 2013. Here some data to understand her success: 23.9 followers, more than 9 post per day and 54 million of engagement, during the considered month. How much cost a sponsored post from Huda? About 18.000 dollars!
Un post condiviso da Huda Kattan (@hudabeauty) in data:
Very close to this number there’s a young male influencer: Cameron Dallas, whose cachet stands at $17.000 per post. He started posting prank videos on Vine in 2012 and now he’s D&G ambassador with 20.7 million followers and more than 24 million of monthly engagement.
15.000 dollars is the cost required for a sponsored post from the fitness star, Jennifer Selter. Popular for her booty pics, Jen is a mega-influencer with 11.8 million followers and with a monthly engagement of 6.3 million.
YouTubers Nash Grier and Zoe Sugg share the same cachet: $13.000 for a single sponsored post on Instagram. The first one is mainly known for his comedic sketch videos, which made him reach 10 million followers on Instagram and almost 5 million subscribers on YouTube; the second one, best known as Zoella, became popular for her beauty and fashion videos and now she can count more than 12 million subscribers on her YouTube channel and 11.2 million followers on Instagram.
The Italian fashion blogger, Chiara Ferragni, stands just at the sixth position of the chart with a cost per post of $12.000 but a crazy monthly engagement of 40.2 million and a reach of 11.5 million followers!
$10.000 and $9.000 are the cost per post of two American fashion and lifestyle bloggers: Julie Sariñana, best known as SincerelyJules, and Aimee Song, or SongOfStyle, which share the same number of followers on Instagram: 4.7 million each one.
Un post condiviso da Aimee Song (@songofstyle) in data:
At the bottom of the TOP10 we find Danielle Bernstein, and her Instagram profile WeWoreWhat, who can count on 1.8 million followers and asks for a single post $7.000; and Liz Eswein, New York based photographer with 1.4 million followers on Instagram and a cachet of 6.000 dollars per sponsored post.
Are you curious to know which influencer could be the perfect one to represent your brand? Blogmeter Social Influencer can help you out!
* The data refers to the analysis period: December 12, 2017 - January 11, 2018
** Pricing based on HopperIQ's Instagram Rich List 2017